To CSO or not to CSO?
An interview with Carl Sailer, Vice President of Marketing and Business Development explains how outsourcing can benefit any pharmaceutical company, emerging or established
(As appeared in Edition 1 2006, Future Pharmaceuticals)
PDI Performance Sales Teams: Maximizing Sales Force ROI View PDF
[06]
Fielding the Right Team
Steven K. Budd, President of PDI, Inc., on evolving the pharmaceutical sales model to improve flexibility and improve ROI View PDF
[07]
The Impact of CSOs on ROI
A NGP Executive Interview with Steven K. Budd, President, PDI Global Sales & Marketing Services Read Article View PDF
[08]
Outsourcing for Competitive Advantage:
Balancing Core Competencies With Collaborative Partnerships
(As appeared in the May 2004 issue of Pharmaceutical Executive) Presented by PDI
Steppin' Out: Can Big Pharma Afford to Detail Primary Care Physicians?
An Interview with Steven K. Budd, President, PDI Global Sales & Marketing Services
(As appeared in the February 2004 issue of Pharmaceutical Executive)