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PDI’s Contract Sales business unit (CSO) is a leading provider of outsourced pharmaceutical, medical device and diagnostics sales teams. PDI’s comprehensive sales solutions include talent acquisition, full operational support and multiple team structure options including dedicated, established relationship and customer service. Sales teams carry state of the art technologies including cloud-based sales force automation (SFA) systems, PC tablets and iPads ® designed to increase productivity and enable multi-channel promotion including integration with Group DCA digital interactions and PDI VOICE tele-detailing efforts.
Group DCA, LLC is a subsidiary of PDI, Inc. focused on delivering digital communication services including interactive e-detailing and other e-promotions, coupled with a database of over 280,000 healthcare providers predisposed to engaging in digital communications and robust program recruitment capabilities. Group DCA, LLC leverages the strengths of the Internet, multimedia, tablet PCs, dimensional direct mail, and its proprietary software called DIAGRAM™ (DIAlog, GRAphics, Motion). Through these elements, Group DCA is able to deliver breakthrough solutions via interactive communication exchanges that conveniently accommodate the busy schedules of health care providers.
PDI VOICE provides tele-detailing services to reach healthcare professionals and is an expert in maintaining or increasing Rx sales generation. PDI Voice specializes in outbound marketing to targets whose return does not justify more expensive promotional support such as live sales reps. PDI Voice programs are highly targeted, cost efficient, turnkey, low maintenance and can be rapidly deployed within four weeks. Programs can be deployed on a stand-alone basis or integrated within a multi-channel campaign to deliver branded messages, reminders and program invitations, handle sample requests, provide post-rep follow up or conduct market research surveys.
Interpace BioPharma, LLC is the full-service product commercialization subsidiary of PDI, Inc. Interpace BioPharma provides pharmaceutical, biotechnology, medical device, and diagnostics manufacturers with an alternative to traditional co-promotion and out-licensing agreements. Services include strategic planning, full commercial operations, and comprehensive sales and marketing support.
EngageCE, a separate operating unit of PDI, engages expert clinical educators to work with health care providers in the management of chronic diseases in order to optimize patient care and outcomes. EngageCE’s clinical educators help medical practices transition from providing routine health care to implementing recognized and recommended standards of care.